Natural & organic personal care product sales are growing at a healthy rate, with the market share of natural & organic products approaching 10 percent in the US. Two major trends are occurring: increased segmentation and labels. Segmentation is occurring whereby natural & organic brands are targeting specific consumer segments. Dedicated ranges for baby care, […]
Natural Cosmetics Masterclass: Green Labeling
23 January 2015 San Francisco, USA Masterclass Overview The personal care industry is going green, with a growing number of cosmetic brands and ingredient firms looking at natural & organic labels and certification. However, the green road is fraught with technical and marketing hurdles. This new masterclass aims to navigate companies through the green maze […]
Natural Cosmetics Masterclass: Marketing and Formulation Issues
17-18 January 2017 San Francisco, USA Masterclass Overview This new masterclass tackled some of the major marketing, technical and financing issues associated with natural & organic personal care products. Although consumer demand for natural & organic products is strengthening, there remain hurdles in terms of distribution, greenwashing, standards and labels, raw materials and growth financing. […]
Green Materials Masterclass: Ingredients Update
19-20 January 2016 San Francisco, USA Masterclass Overview This new masterclass gave an update on the growing palette of green ingredients for personal care and home care product formulations. Details were given of new green materials, their use in product formulations, as well as related certification schemes and environmental impacts. The masterclass comprised seminars on […]
Natural Cosmetics Masterclass: Green Labels and Business Openings
2,4 November 2015 Bangkok, Thailand Masterclass Overview Hosted for the first time in Asia, this Masterclass helped Asian companies overcome the technical and marketing issues associated with natural & organic personal care products. Co-located alongside In-Cosmetics Asia, the masterclass comprised two interactive workshops that are designed for business & technical professionals in the beauty industry. […]