Cosmetics Industry Going Fairtrade.
Fairtrade is becoming en vogue in the cosmetics industry as companies increasingly focus on ethical sourcing and sustainability.
Natural & organic cosmetic companies are the early adopters, sourcing fairtrade ingredients and launching certified products. Some like Weleda have set up fairtrade projects to protect endangered plant species and encourage sustainability. Others are using fairtrade to guarantee long-term supply of organic ingredients. Most natural & organic cosmetic companies are looking at adopting fairtrade standards to launch certified products.
Growing consumer interest in social inequality and sustainability is stimulating demand for fairtrade products. Fairtrade appeals to consumers as it guarantees producers in developing countries get a good deal. It also encourages sustainable farming practices and involves investment in social community projects.
This Strategic Insights report assesses the business potential of fairtrade cosmetics and ingredients. The report guides companies in developing fairtrade cosmetic ingredients and finished cosmetic products.
A review is given of global fairtrade approaches, standards, certification and labelling issues. An assessment is made of fairtrade ingredients that can be used in cosmetic applications. Information is given on sources, properties and applications of fairtrade cosmetic ingredients.
Fairtrade products are analysed, with information given on their ingredient composition, production, prices, product posistioning and sales channels. Finally, detailed recommendations are given to companies looking at adopting fairtrade practices for their cosmetics and / or ingredients.