Natural Cosmetics Market Becoming Increasingly Segmented.
The UK market for natural & organic personal care products is becoming increasingly segmented, with companies developing new products for specific consumer segments and sales channels.
High market growth rates have led to a flurry of new product launches in the last 18 months. Many new products have been introduced specifically for babies & children, teenagers, young mothers and male grooming. Other new products have been developed especially for premium retailers, supermarkets, and / or spas.
Product penetration in retailers is increasing as consumer demand for natural & organic personal care products continues to strengthen. A growing number of department stores, beauty retailers, supermarkets and pharmacies are introducing these products; however, specialist retailers still comprise most sales. Shelf-space for natural & organic personal care products is expanding as retailers increasingly focus on chemically-clean products.
The growing importance of standards is expected to cause a rise in certified products in the coming years. Retailers and manufacturers are looking to adopt natural & organic cosmetic standards to provide greater assurance to consumers. Market winners are expected to be companies who can successfully differentiate their products in the increasingly competitive marketplace.
This second edition of the UK natural & organic personal care products market report gives detailed market information and forecasts for the following product categories:
Natural & organic skin care products
Natural & organic oral care products
Natural & organic hair care products
Natural & organic cosmetics
Other natural & organic personal care products
Market information includes market size, growth projections, pricing & distribution analysis and sales channel breakdown. Market shares and profiles are given of the leading brands and retailers. Recommendations are given to companies and new entrants that are looking at growth opportunities in this emerging market.
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